White Label Agreement — Word & PDF Template

This White Label Agreement allows a reseller to market a provider’s products or services under the reseller’s own brand. It covers the licence, territory, branding, fees and intellectual property, making it ideal for providers and resellers building white-label arrangements in England and Wales.

Who is this template for?

It is designed for providers who allow partners to resell their products under a different brand, and for resellers offering white-label products as their own. It suits SaaS, services and product white-labelling alike.

What does the template include?

The agreement is fully structured and covers the key terms of a white-label deal:

• Parties — the provider and the reseller.
• White-Label Products / Services — what is being white-labelled.
• Licence Grant — the rights granted to the reseller.
• Territory and Exclusivity — the territory and any exclusivity.
• Branding and Presentation — rebranding and presentation rules.
• Provider’s Obligations — supply and support duties.
• Reseller’s Obligations — marketing and resale duties.
• Fees and Payment — charges and payment terms.
• Intellectual Property — ownership of the underlying IP.
• Confidentiality — protection of confidential information.
• Warranties — assurances given by the parties.
• Limitation of Liability — caps and exclusions on liability.
• Term and Termination — duration and ending the agreement.
• Governing Law — England and Wales jurisdiction.
• Signatures — execution by both parties.

Easy to customise

The template works in Microsoft Word, Google Docs and LibreOffice. Simply fill in the highlighted fields, tick the relevant checkboxes and edit any clauses to suit your arrangement. No special software is required.

Format and scope

The document downloads as an editable Word (.docx) file and a ready-to-print PDF, formatted to A4. It is drafted for use in England and Wales with light, general legal references.